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CUSTOMER SATISFACTION SURVEY TEMPLATES & QUESTIONS

Customer Satisfaction Survey Templates

Customer Satisfaction Survey Questions

Get a well-rounded look at how happy (or unhappy) your customers are with your business with our customer satisfaction survey (CSAT) questions. Measure customer success, increase retention, and reduce customer churn. The below sample customer survey questions are ready to use and effective at collecting feedback from your customers. We all know that repeat customers are more cost-effective to nurture than trying to win over new customers — that’s why QuestionPro offers a variety of different questions for you to manage feedback.

Product satisfaction survey template with questions for evaluating customer service experience, product use satisfaction, process evaluation etc. This questionnaire gives you the expert questions you need to get insightful responses that can provide you with actionable survey conclusions. Use this template as an example or directly use it in your survey. You can edit it the way you prefer, add your logo and branding elements and send it out to your survey respondents.

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Retail store survey questions to collect customer feedback on various aspects of the store. This sample questionnaire template includes critical store evaluation questions to consumers, such as location, inventory, customer service, merchandise pricing, value for money and overall customer satisfaction. Use this store survey and grow your business with real customer insights.

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The customer service survey questions template consists of multiple questions that evaluate the level of service that a customer received while interacting with a brand. This survey template was created by industry experts who understand the importance and value that collecting feedback contains and the customer service team is one of the most important factors as of which feedback is to be collected. It is known that it is much more expensive to acquire a customer rather than retain a customer and hence customer feedback is very important. Conducting a customer service survey provides in-depth feedback about customers and their perception of the brand as well as map out areas of the business that need fortifying upon and alternatively also where work is required.

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Product use, attribute evaluation and satisfaction.

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Seminar purchase motivation and follow-up lead generation.

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Health Care survey of organizational concern for patient satisfaction.

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Service quality survey questions to evaluate and analyze the quality of service provided to customer and clients by representatives. This sample questionnaire template has a comprehensive list of survey questions to ask customers for feedback on their experience while interacting with a service representative, such as the executive's expertise in understanding the problem, identifying causes and resolving concerns in a timely manner. Use this survey template and start evaluating and taking measures to improve service quality based on real customer feedback.

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The short customer satisfaction (CSAT) survey template offers a short and simplistic but powerful method to measure customer satisfaction. It contains questions in a form of a questionnaire that help measure the level of satisfaction that a customer has with a product or service and the frequency of use along with the referencability of the product or service.

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Customer satisfaction survey questions template is a complete 360 customer satisfaction evaluation and measurement survey with 21 unique questions to evaluate net promoter score, customer effort score, CSAT, customer service satisfaction etc. Use this sample questionnaire and start measuring and increasing customer retention, customer recommendation by existing users of your products and services and upselling!

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Auto Purchase/ Lease Satisfaction Survey Template provides researchers a set of 25 questions which can be customized to gain insights about a customer’s purchasing experience. The automobile industry thrives on customer satisfaction and each automobile retailer ensures that their customers are content with the offered services. A sample questionnaire such as this one can be used to obtain information about whether the customers had a satisfactory visit or not, the quality of provided test drive, demographic details etc.

Purchasing an automobile is one of the basic necessities across the globe. Whether it is a student or a person going to a regular job or even just a parent, an automobile is one of is required to commute between destinations.

The Automobile sector is segregated in various classes namely the common passenger vehicles, the transport vehicles and the luxury vehicles. A purchase of an automobile is based on factors such as price, brand value, specifications but most importantly it’s service provided after the purchase. Service is one of the most prominent sectors when it comes to customer experience. It is very vital to know the manufacturer’s dedication towards providing service before purchasing a vehicle. It is something that plays a considerable role in the buying decision as to ease of access to service, tie ups with accessory manufacturers, orientation towards customer service etc.

An automobile buyer always does his research thoroughly considering all the factors and as a manufacturer, it is always profitable to give out relevant information and coax a consumer towards a purchase with your brand even before questions are forthcoming.

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Business survey questions is a questionnaire to gather information about how satisfied the customer is with your business. This survey aims to identify what challenges are faced by customers while shopping at your business place, online or offline and help you understand what can be improved. Business surveys are very critical for every business. If you want your business to grow and have a loyal customer base, the most important factor is customer satisfaction. Every customer will not have the time to answer questions or give you their opinion when they are shopping with you. In such a case, a business survey can be very helpful to gather data and make well informed decisions to retain the existing customers as it can be done whenever they are free.

Business owners will know that acquiring a new customer cost at least 6-7 times more than retaining an existing customers. Retaining customers is getting more and more difficult by the day. However, it has been observed that customers can be retained if they are provided with a good experience. According to recent studies, at least 55% of customers are willing to pay if they are guaranteed a good experience. There is a 92% retention rate among those companies which have a well crafted customer service program. Furthermore, 80% of today's customer engagements can be supported by bots, hence the cost associated with this is comparatively less to the return you would get.

Hence planning a well crafted customer satisfaction program for your customers is vital especially in United states as a recent study stated that American companies lose over $62 billion each year because of poor customer service.

Following are the questions to gather information about customer satisfaction and customer opinions.

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Customer loss survey questions is a questionnaire to understand the reasons why a customer has left your business. This survey template aims to identify the reasons that influenced the customer to leave your business and to uncover the factors, where improvement can be done to reduce customer churn. Such a survey can enable businesses to understand common characteristics and sentiments of this population and hence try to improve certain areas which can help them win those customers back.

Nowadays the competition in the market for all kinds of businesses is increasing and hence, all businesses have to keep up with the competition to retain their customers and keep them loyal. According to a recent survey, pricing and customer service played a major role in losing customers. From the data that was collected from a set of customers, it was observed that around 29% of customers left because of pricing and around 40% of them left because of customer service. This information was quite different from the information that the company employees had perceived. Hence a customer loss sample survey template can be helpful for businesses to understand the reasons why a customer is leaving and going to a competitor and this data can help the business to identify what improvements can be done to retain customers or win lost customers.

Following are the questions to gather information about the factors that influence a customer to leave.

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User satisfaction survey questions is a questionnaire to understand how satisfied a customer is with the product/service they are using. This survey aims to identify the perceptions of the users with regards to their experience while using the product/service. Such a survey can enable businesses to understand views of the users about their product/service and hence try to improve certain areas which can help them to keep these customers loyal and may be even promote it.

User satisfaction is as an important attribute that is extracted from a product or service after its usage. Nowadays the competition in the market for all kinds of businesses is increasing and hence, all businesses have to keep up with the competition to keep their users satisfied. According to the local consumer survey, 92% of the users trust recommendations made by a family or friend. 93% of the respondents stated they turn to online reviews to decide if the product/service is good. Word of mouth is considered to be a key influencer by 74% of this audience. Such recommendations or reviews are achieved only if the user is satisfied with the product/service. It is said that experience is going to be the key differentiator by 2020, not the price or the product but how satisfied a customer is going to be with the experience provided. Hence a user satisfaction sample survey template can be helpful for businesses to stay ahead in the game and build those loyal customer and may be even brand ambassadors.

Following are the questions to gather perceptions of the user about the product/service and their level of satisfaction.

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Best Customer Satisfaction Survey Examples

1. Short Customer Satisfaction Survey Template

How often do your customers use your products or services? Are they likely to be repeat customers? With only four key questions, this simplified yet precise survey covers the most critical customer satisfaction metrics, from the frequency of a customer’s engagement with a product/service to their satisfaction with usability, their likelihood of re-purchase or continued use, and most importantly — their likelihood of recommending your product to others.

2. Product Satisfaction Survey Template

Find out how your customers really feel about your products, beyond the online reviews and conversion rate. Is there a specific feature that your customers collectively expect more from? What are the correlations between your product features and customer satisfaction? Our top 11 customer satisfaction survey questions for products evaluate everything from the customer service experience to product use satisfaction, process evaluation, etc. Get actionable feedback about how your customers actually use your products, their experience during the customer journey with your business, and more.

3. Product Evaluation Template:

Dig deeper into a 360 evaluation of your product with a complete product evaluation survey. From collecting actionable insights on company feedback, customer service, ratings, your products, and your customer’s intent of returning, these customer survey questions focus on measuring your customer’s levels of satisfaction throughout their entire purchase journey. Determine if there are any common deterrents, pre- or post-sales, that prevent customers from completing their purchase.

4. Motivation and Buying Experience

Understanding your customers’ motivations is integral to driving conversions and accelerating sales. Created by industry experts, these customer service survey questions focus on the “what” that drives your customers to complete purchases. Get in-depth answers about your strengths and weaknesses in regard to your product development, sales, support, and entire eco-system of sales and post-sales customer satisfaction.

5. Retail Store Evaluation Survey Template

Your customers are key to your retail growth, whether you’re selling online or offline. Collect customer feedback on various aspects of your retail store with our sample customer survey questions. This sample questionnaire template includes critical store evaluation questions such as location, inventory, customer service, merchandise pricing, value for money, and overall customer satisfaction. This template asks consumers 12 key questions using a single matrix survey question.

QuestionPro creates a seamless survey experience for businesses and customers alike. Understanding exactly what your customers think is vital to improving your products, services, brand image, and for standing out in a competitive industry. Sign up for free and get access to templates, questionnaires, and actionable insights.